When I started in Social Media, I quickly realised the value in ‘influencing’. Getting paid by companies to promote them on Instagram. Good money. Great perks. But, as Spiderman says ‘With great power comes great responsibility’ and I realised that my corner of the internet had the opportunity to influence a little differently from the normal.

The Embassy Directory is a collection of businesses run by some of the incredible women in our Embassy community. From homewares to fitness classes, clothing to childcare, when you purchase or work with a business in this directory, your decision has a huge impact, not just on a business, but on an entire family behind it.